I grew in the hilly, leafy suburbs of South East London where trees scattered through the high rises and Victorian homes. Up high the London skyline lingered with St Paul’s and the Post Office Tower dominating the horizon. It was a time when petrol was leaded and rosewood and mahogany furniture filled my parents home. The world was small, London was less developed and I didn’t think about my future, let alone the children I would one day give birth to.
That was in the 1970’s, 80’s and 90’s. My home now is very different to my parents and most likely very different to most of the middle classes, especially those who drive their Discovery Land Rovers. I am conscientious of my material, land, carbon and water footprint, unlike my parents but probably like my grandparents.
As a consumer my greatest dilemma in the philosophy of sustainable consumption is that it feels unclear whose role it is to ensure that the limited resources on our planet are used with the care and understanding that the air we breath, the water we drink and materials we extract from the earth are finite.
Capturing carbon is virtually non-existent in the square mile of the City, with a few trees fighting for survival between the concrete and paving slabs. The main roundabout at Elephant and Castle in South East London has a brick wall dedicated to carbon capture but it is the only wall I’ve noticed. London’s ability to clean the air we breath is stuck in the Victorian era where horse drawn carriages once transported people.
There are few water fountains too, my thirsty self always ends up with a new plastic bottle of water to quench my thirst, part of our throw-away culture where it will end up in a land fill or depending on the London borough your in, will be recycled. I’m always mindful of the fact that the bottle has been created from the resources of Earth. I struggle with buying a bottle of water.
This blog is a record of my life, living in a culture that struggles to live sustainably. It’s a micro analysis of how I try my hardest to preserve the limited resources of planet Earth. I have rejected greed and made lots of sacrifices in my life to be a responsible consumer in the hope that corporate greed will one day realise that although humanity is, at the moment infinite, the resources of this planet are not. I hope you enjoy this journey with me.